Work
Marianela
From no online presence to a booked calendar of qualified viewings in three months.
- Industry
- Real estate
- Discipline
- Content strategy + paid
Marianela is a real estate agent competing against established local brands with almost no digital footprint. The brief was simple: more qualified leads, fewer tyre-kickers.
We built a content strategy around property video, area-specific landing pages and a consistent Instagram and TikTok cadence. Every piece pointed to a booking action, and paid media amplified the listings that were already performing organically.
The numbers below are from Marianela's own account analytics over the first quarter. We publish them with that caveat because a projection is not a result.